Style & Grooming with J. Hilburn & Weldon Barber
News & Updates
February 26, 2019
Last month, we hosted a panel event moderated by Nick Hughes from Founders Live. The panel featured some incredible speakers who talked about how fashion and technology intersect in today’s market. We had a filled room at ATLAS Workbase (proud sponsor of The Gentleman’s Prologue) and were excited to feature food provided by Evergreens and Dote Coffee Bar.
If you missed the event, here are the main topics that were discussed:
How has fashion converged with technology in the past few years?
Fashion and technology have rapidly converged in recent years, but there's still a large gap between the two. If you think about the way fashion and apparel have been communicated online through internet, you can pretty much upload images of what you’re wearing almost immediately. There are essentially better ways to perfect product design by "surveying" customers online through technologies to influence what will go to market.
When you add machine learning and artificial intelligence in the mix, you're able to create personal experiences in a digital world that is obsessed with personalization.
What is effective with utilizing influencers to drive awareness and sales?
As brands become smarter with how they want to work with influencers, they need to think of new customer acquisition even if they have brand awareness. They also need to think about traffic but also need to drive conversion.
If a customer is looking for inspiration, he or she will go to an open source to get ideas. That's where a platform like social media comes into play. In this case, going through influencer networks is a great strategy. However, if a customer knows what he or she wants, direct search is the better option.
February 20, 2019
The Gentleman's Prologue: New Sponsor, New Event
In this video, we have two special announcements! First, we have a new podcast sponsorship with Atlas Workbase. Second, our next event will be on March 6th from 6 to 8 pm at J.Hilburn in Bellevue!
If you're a menswear enthusiast, you're going to enjoy our discussion as we talk about the importance of fit, why details matter, and understanding your own personal brand. Please join us in an evening of men's fashion and grooming with J. Hilburn and Weldon Barber!
- Go through a custom shirt selection to see how many design details there truly are and how one's individual brand can be expressed just through a shirt
- Raffle to win a Signature Straight Razor Face Shave or a Signature Haircut from Weldon
- Complimentary food and beverages
If you're an influencer, networker, or even a fan of the brands, you're going to love this event. Spread the word and we'll see you there!
RSVP to this free event
February 13, 2019
Conversations about Networking featuring Ahmad Corner of YPOS
Ahmad is founder of Young Professionals of Seattle (“YPOS”), an organization for professionals in Seattle to come together and network. We’ve collaborated with Ahmad and YPOS before, such as co-hosting last year’s Dapper as F*** event and hosting a panel event with Seattle Art Fair.
He talks about how he started YPOS with the intention of networking and helping brands grow. YPOS creates experiences for transplants and natives to get to know each other, meet people, and find job opportunities through events, workshops, and community involvement.
Networking is key to developing personal and social skills. You know what they say – it’s all about “who you know.” Listen to Ahmad talk about some of the do’s and don’ts of networking, why people go to networking events, how to prepare for networking events, and other tips.
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